B2B Lead Generation Case Study
D2C | Founders | India

Outreach to Indian D2C Founders for Online Store Growth & Management.

Business Overview

They offer simple tools enabling businesses and brands to build online stores, manage customer orders, and handle all e-commerce activities effortlessly.

Campaign Outcomes

32 weeks

512
Appointments Booked

271
Warm Connects

Avg. Connection Rate
41%

Avg. Response Rate
27%

Marquee Enterprise Leads Unlocked: Bummer, SleepyCat, Trunativ

3.8
Profile Score

Profile Strength

Seniority Weighting
4.0 /5

Connection Health
3.5 /5

Content Performance
4.0 /5

B2B Prospecting Matrix

Sectors

D2C

Geography

India

Target ICP

Founder, Co-Founder, Head of Marketing

Scale

10-200

Approach and Key learnings

  • The campaign benefited from a strategic partnership, connecting with many businesses.
  • Initial success was found by supporting fashion and electronics stores online.
  • The messaging was refined to highlight distinct solutions for customer problems.
  • Businesses in smaller towns, facing delivery challenges and transitioning online, were successfully reached.